Samples of Past Work
The Spark Collective has worked on some of the countries most innovative creative advertising campaigns ranging from traditional national radio campaign to YouTube Viral Video campaigns.
“What produced such success…was having creative that was compelling, humorous and interesting…”
Article about the Moo Clue Crew, December 6, 2007
Traditional Creative includes national radio campaigns for Sony Style
Listen to the 2008 Sony Style Holiday National Spot
Viral YouTube Videos
Spark also produced the MOO-CLUE-CREW, a National Internet Viral Video Campaign for the Dairy Farmer of Canada to promote the MOO YOU WIN contest. This production, shot across Canada, featured two young ‘urban explorers’ who travel the nation cracking the code to the infamous annual Moo’ing Milk Carton contest. MCC went viral, garnered national media attention and won over a dozen YouTube Honours.
Watch our MOO-CLUE CREW Video
Spark also produces compelling Product Theatre for some of Canada’s most innovative companies. Product Theatre is a live theatre presentation that both entertains and engages an audience while directly promoting a client’s product.
Spark has produced Product Theatre for notable clients including Novo Nordisk / Novo Allé (Denmark) and the International Festival of Authors (Canada).
Canadian Broadcasting Corporation (CBC)
Novo Nordisk/Novo Alle (Denmark)
LifeScan (Johnson & Johnson Co.)
International Festival of Authors
Milk International Children’s Festival of the Arts
The Canadian Diabetic Association
Maverick Public Relations